diff --git a/packages/cli/package.json b/packages/cli/package.json
index f369111372..8dfd665bd9 100644
--- a/packages/cli/package.json
+++ b/packages/cli/package.json
@@ -19,6 +19,7 @@
     "inquirer": "^8.0.0",
     "lookpath": "^1.1.0",
     "pkg": "^4.4.9",
+    "posthog-node": "^1.0.7",
     "randomstring": "^1.1.5"
   },
   "devDependencies": {
diff --git a/packages/cli/src/analytics/Client.js b/packages/cli/src/analytics/Client.js
new file mode 100644
index 0000000000..d97fb1abfa
--- /dev/null
+++ b/packages/cli/src/analytics/Client.js
@@ -0,0 +1,38 @@
+const PostHog = require("posthog-node")
+const {
+  BUDIBASE_POSTHOG_URL,
+  BUDIBASE_POSTHOG_TOKEN,
+  AnalyticsEvents,
+} = require("../constants")
+const ConfigManager = require("../structures/ConfigManager")
+
+class AnalyticsClient {
+  constructor() {
+    this.client = new PostHog(BUDIBASE_POSTHOG_TOKEN, {
+      host: BUDIBASE_POSTHOG_URL,
+    })
+    this.configManager = new ConfigManager()
+  }
+
+  capture(event) {
+    if (this.manager.config.analyticsDisabled) return
+
+    this.client.capture(event)
+  }
+
+  enable() {
+    this.configManager.removeKey("analyticsDisabled")
+    this.client.capture({ event: AnalyticsEvents.OptIn, distinctId: "cli" })
+  }
+
+  disable() {
+    this.client.capture({ event: AnalyticsEvents.OptOut, distinctId: "cli" })
+    this.configManager.setValue("analyticsDisabled", true)
+  }
+
+  status() {
+    return this.configManager.config.analyticsDisabled ? "disabled" : "enabled"
+  }
+}
+
+module.exports = AnalyticsClient
diff --git a/packages/cli/src/analytics/index.js b/packages/cli/src/analytics/index.js
new file mode 100644
index 0000000000..3d8ea8c5a7
--- /dev/null
+++ b/packages/cli/src/analytics/index.js
@@ -0,0 +1,63 @@
+const Command = require("../structures/Command")
+const { CommandWords } = require("../constants")
+const { success, error } = require("../utils")
+const AnalyticsClient = require("./Client")
+
+const client = new AnalyticsClient()
+
+async function optOut() {
+  try {
+    // opt them out
+    client.disable()
+    console.log(
+      success(
+        "Successfully opted out of budibase analytics. You can opt in at any time by running 'budi analytics opt-in'"
+      )
+    )
+  } catch (err) {
+    console.log(
+      error(
+        "Error opting out of budibase analytics. Please try again later.",
+        err
+      )
+    )
+  }
+}
+
+async function optIn() {
+  try {
+    // opt them in
+    client.enable()
+    console.log(
+      success(
+        "Successfully opted in to budibase analytics. Thank you for helping us make budibase better!"
+      )
+    )
+  } catch (err) {
+    console.log(
+      error("Error opting in to budibase analytics. Please try again later.")
+    )
+  }
+}
+
+async function status() {
+  try {
+    console.log(success(`Budibase analytics ${client.status()}`))
+  } catch (err) {
+    console.log(
+      error("Error fetching analytics status. Please try again later.")
+    )
+  }
+}
+
+const command = new Command(`${CommandWords.ANALYTICS}`)
+  .addHelp("Control the analytics you send to budibase.")
+  .addSubOption("--optin", "Opt in to sending analytics to budibase", optIn)
+  .addSubOption("--optout", "Opt out of sending analytics to budibase.", optOut)
+  .addSubOption(
+    "--status",
+    "Check whether you are currently opted in to budibase analytics.",
+    status
+  )
+
+exports.command = command
diff --git a/packages/cli/src/constants.js b/packages/cli/src/constants.js
index c8da56fa5c..a5d24514b8 100644
--- a/packages/cli/src/constants.js
+++ b/packages/cli/src/constants.js
@@ -1,5 +1,6 @@
 exports.CommandWords = {
   HOSTING: "hosting",
+  ANALYTICS: "analytics",
   HELP: "help",
 }
 
@@ -7,3 +8,12 @@ exports.InitTypes = {
   QUICK: "quick",
   DIGITAL_OCEAN: "do",
 }
+
+exports.AnalyticsEvents = {
+  OptOut: "analytics_opt_out",
+  OptIn: "analytics_opt_in",
+  SelfHostInit: "hosting_init",
+}
+
+exports.BUDIBASE_POSTHOG_URL = "https://posthog.budi.live"
+exports.BUDIBASE_POSTHOG_TOKEN = process.env.BUDIBASE_POSTHOG_TOKEN
diff --git a/packages/cli/src/hosting/index.js b/packages/cli/src/hosting/index.js
index 710397f301..60d9f13e80 100644
--- a/packages/cli/src/hosting/index.js
+++ b/packages/cli/src/hosting/index.js
@@ -1,5 +1,5 @@
 const Command = require("../structures/Command")
-const { CommandWords, InitTypes } = require("../constants")
+const { CommandWords, InitTypes, AnalyticsEvents } = require("../constants")
 const { lookpath } = require("lookpath")
 const {
   downloadFile,
@@ -13,6 +13,7 @@ const fs = require("fs")
 const compose = require("docker-compose")
 const makeEnv = require("./makeEnv")
 const axios = require("axios")
+const AnalyticsClient = require("../analytics/Client")
 
 const BUDIBASE_SERVICES = ["app-service", "worker-service"]
 const ERROR_FILE = "docker-error.log"
@@ -22,6 +23,8 @@ const FILE_URLS = [
 ]
 const DO_USER_DATA_URL = "http://169.254.169.254/metadata/v1/user-data"
 
+const client = new AnalyticsClient()
+
 async function downloadFiles() {
   const promises = []
   for (let url of FILE_URLS) {
@@ -70,6 +73,13 @@ async function init(type) {
       return
     }
   }
+  client.capture({
+    distinctId: "cli",
+    event: AnalyticsEvents.SelfHostInit,
+    properties: {
+      type,
+    },
+  })
   await downloadFiles()
   const config = isQuick ? makeEnv.QUICK_CONFIG : {}
   if (type === InitTypes.DIGITAL_OCEAN) {
diff --git a/packages/cli/src/options.js b/packages/cli/src/options.js
index 0d0d65b723..1cafbf9269 100644
--- a/packages/cli/src/options.js
+++ b/packages/cli/src/options.js
@@ -1,5 +1,6 @@
+const analytics = require("./analytics")
 const hosting = require("./hosting")
 
 exports.getCommands = () => {
-  return [hosting.command]
+  return [hosting.command, analytics.command]
 }
diff --git a/packages/cli/src/structures/ConfigManager.js b/packages/cli/src/structures/ConfigManager.js
new file mode 100644
index 0000000000..04b7875b57
--- /dev/null
+++ b/packages/cli/src/structures/ConfigManager.js
@@ -0,0 +1,50 @@
+const fs = require("fs")
+const path = require("path")
+const os = require("os")
+const { error } = require("../utils")
+
+class ConfigManager {
+  constructor() {
+    this.path = path.join(os.homedir(), ".budibase.json")
+    if (!fs.existsSync(this.path)) {
+      fs.writeFileSync(this.path, "{}")
+    }
+  }
+
+  get config() {
+    try {
+      return JSON.parse(fs.readFileSync(this.path, "utf8"))
+    } catch (err) {
+      console.log(
+        error(
+          "Error parsing configuration file. Please check your .budibase.json is valid."
+        )
+      )
+      return {}
+    }
+  }
+
+  set config(json) {
+    fs.writeFileSync(this.path, JSON.stringify(json))
+  }
+
+  getValue(key) {
+    return this.config[key]
+  }
+
+  setValue(key, value) {
+    const updated = {
+      ...this.config,
+      [key]: value,
+    }
+    this.config = updated
+  }
+
+  removeKey(key) {
+    const updated = { ...this.config }
+    delete updated[key]
+    this.config = updated
+  }
+}
+
+module.exports = ConfigManager
diff --git a/packages/cli/src/utils.js b/packages/cli/src/utils.js
index 05bb8d4991..f61636389d 100644
--- a/packages/cli/src/utils.js
+++ b/packages/cli/src/utils.js
@@ -42,7 +42,7 @@ exports.info = info => {
 }
 
 exports.logErrorToFile = (file, error) => {
-  fs.writeFileSync(path.resolve(`./${file}`), `Budiase Error\n${error}`)
+  fs.writeFileSync(path.resolve(`./${file}`), `Budibase Error\n${error}`)
 }
 
 exports.parseEnv = env => {
diff --git a/packages/cli/yarn.lock b/packages/cli/yarn.lock
index 298fb78061..7bb4eaa367 100644
--- a/packages/cli/yarn.lock
+++ b/packages/cli/yarn.lock
@@ -181,6 +181,13 @@ aws4@^1.8.0:
   resolved "https://registry.yarnpkg.com/aws4/-/aws4-1.11.0.tgz#d61f46d83b2519250e2784daf5b09479a8b41c59"
   integrity sha512-xh1Rl34h6Fi1DC2WWKfxUTVqRsNnr6LsKz2+hfwDxQJWmrx8+c7ylaqBMcHfl1U1r2dsifOvKX3LQuLNZ+XSvA==
 
+axios-retry@^3.1.9:
+  version "3.1.9"
+  resolved "https://registry.yarnpkg.com/axios-retry/-/axios-retry-3.1.9.tgz#6c30fc9aeb4519aebaec758b90ef56fa03fe72e8"
+  integrity sha512-NFCoNIHq8lYkJa6ku4m+V1837TP6lCa7n79Iuf8/AqATAHYB0ISaAS1eyIenDOfHOLtym34W65Sjke2xjg2fsA==
+  dependencies:
+    is-retry-allowed "^1.1.0"
+
 axios@^0.21.1:
   version "0.21.1"
   resolved "https://registry.yarnpkg.com/axios/-/axios-0.21.1.tgz#22563481962f4d6bde9a76d516ef0e5d3c09b2b8"
@@ -260,6 +267,11 @@ chardet@^0.7.0:
   resolved "https://registry.yarnpkg.com/chardet/-/chardet-0.7.0.tgz#90094849f0937f2eedc2425d0d28a9e5f0cbad9e"
   integrity sha512-mT8iDcrh03qDGRRmoA2hmBJnxpllMR+0/0qlzjqZES6NdiWDcZkCNAk4rPFZ9Q85r27unkiNNg8ZOiwZXBHwcA==
 
+charenc@0.0.2:
+  version "0.0.2"
+  resolved "https://registry.yarnpkg.com/charenc/-/charenc-0.0.2.tgz#c0a1d2f3a7092e03774bfa83f14c0fc5790a8667"
+  integrity sha1-wKHS86cJLgN3S/qD8UwPxXkKhmc=
+
 cli-cursor@^3.1.0:
   version "3.1.0"
   resolved "https://registry.yarnpkg.com/cli-cursor/-/cli-cursor-3.1.0.tgz#264305a7ae490d1d03bf0c9ba7c925d1753af307"
@@ -308,6 +320,11 @@ commander@^7.1.0:
   resolved "https://registry.yarnpkg.com/commander/-/commander-7.1.0.tgz#f2eaecf131f10e36e07d894698226e36ae0eb5ff"
   integrity sha512-pRxBna3MJe6HKnBGsDyMv8ETbptw3axEdYHoqNh7gu5oDcew8fs0xnivZGm06Ogk8zGAJ9VX+OPEr2GXEQK4dg==
 
+component-type@^1.2.1:
+  version "1.2.1"
+  resolved "https://registry.yarnpkg.com/component-type/-/component-type-1.2.1.tgz#8a47901700238e4fc32269771230226f24b415a9"
+  integrity sha1-ikeQFwAjjk/DIml3EjAibyS0Fak=
+
 concat-map@0.0.1:
   version "0.0.1"
   resolved "https://registry.yarnpkg.com/concat-map/-/concat-map-0.0.1.tgz#d8a96bd77fd68df7793a73036a3ba0d5405d477b"
@@ -327,6 +344,11 @@ cross-spawn@^7.0.2:
     shebang-command "^2.0.0"
     which "^2.0.1"
 
+crypt@0.0.2:
+  version "0.0.2"
+  resolved "https://registry.yarnpkg.com/crypt/-/crypt-0.0.2.tgz#88d7ff7ec0dfb86f713dc87bbb42d044d3e6c41b"
+  integrity sha1-iNf/fsDfuG9xPch7u0LQRNPmxBs=
+
 dashdash@^1.12.0:
   version "1.14.1"
   resolved "https://registry.yarnpkg.com/dashdash/-/dashdash-1.14.1.tgz#853cfa0f7cbe2fed5de20326b8dd581035f6e2f0"
@@ -832,6 +854,11 @@ into-stream@^5.1.1:
     from2 "^2.3.0"
     p-is-promise "^3.0.0"
 
+is-buffer@~1.1.6:
+  version "1.1.6"
+  resolved "https://registry.yarnpkg.com/is-buffer/-/is-buffer-1.1.6.tgz#efaa2ea9daa0d7ab2ea13a97b2b8ad51fefbe8be"
+  integrity sha512-NcdALwpXkTm5Zvvbk7owOUSvVvBKDgKP5/ewfXEznmQFfs4ZRmanOeKBTjRVjka3QFoN6XJ+9F3USqfHqTaU5w==
+
 is-core-module@^2.2.0:
   version "2.2.0"
   resolved "https://registry.yarnpkg.com/is-core-module/-/is-core-module-2.2.0.tgz#97037ef3d52224d85163f5597b2b63d9afed981a"
@@ -861,6 +888,11 @@ is-number@^7.0.0:
   resolved "https://registry.yarnpkg.com/is-number/-/is-number-7.0.0.tgz#7535345b896734d5f80c4d06c50955527a14f12b"
   integrity sha512-41Cifkg6e8TylSpdtTpeLVMqvSBEVzTttHvERD741+pnZ8ANv0004MRL43QKPDlK9cGvNp6NZWZUBlbGXYxxng==
 
+is-retry-allowed@^1.1.0:
+  version "1.2.0"
+  resolved "https://registry.yarnpkg.com/is-retry-allowed/-/is-retry-allowed-1.2.0.tgz#d778488bd0a4666a3be8a1482b9f2baafedea8b4"
+  integrity sha512-RUbUeKwvm3XG2VYamhJL1xFktgjvPzL0Hq8C+6yrWIswDy3BIXGqCxhxkc30N9jqK311gVU137K8Ei55/zVJRg==
+
 is-typedarray@~1.0.0:
   version "1.0.0"
   resolved "https://registry.yarnpkg.com/is-typedarray/-/is-typedarray-1.0.0.tgz#e479c80858df0c1b11ddda6940f96011fcda4a9a"
@@ -881,6 +913,11 @@ isstream@~0.1.2:
   resolved "https://registry.yarnpkg.com/isstream/-/isstream-0.1.2.tgz#47e63f7af55afa6f92e1500e690eb8b8529c099a"
   integrity sha1-R+Y/evVa+m+S4VAOaQ64uFKcCZo=
 
+join-component@^1.1.0:
+  version "1.1.0"
+  resolved "https://registry.yarnpkg.com/join-component/-/join-component-1.1.0.tgz#b8417b750661a392bee2c2537c68b2a9d4977cd5"
+  integrity sha1-uEF7dQZho5K+4sJTfGiyqdSXfNU=
+
 js-tokens@^4.0.0:
   version "4.0.0"
   resolved "https://registry.yarnpkg.com/js-tokens/-/js-tokens-4.0.0.tgz#19203fb59991df98e3a287050d4647cdeaf32499"
@@ -974,6 +1011,15 @@ lru-cache@^6.0.0:
   dependencies:
     yallist "^4.0.0"
 
+md5@^2.3.0:
+  version "2.3.0"
+  resolved "https://registry.yarnpkg.com/md5/-/md5-2.3.0.tgz#c3da9a6aae3a30b46b7b0c349b87b110dc3bda4f"
+  integrity sha512-T1GITYmFaKuO91vxyoQMFETst+O71VUPEU3ze5GNzDm0OWdP8v1ziTaAEPUr/3kLsY3Sftgz242A1SetQiDL7g==
+  dependencies:
+    charenc "0.0.2"
+    crypt "0.0.2"
+    is-buffer "~1.1.6"
+
 merge2@^1.3.0:
   version "1.4.1"
   resolved "https://registry.yarnpkg.com/merge2/-/merge2-1.4.1.tgz#4368892f885e907455a6fd7dc55c0c9d404990ae"
@@ -1028,6 +1074,11 @@ ms@2.1.2:
   resolved "https://registry.yarnpkg.com/ms/-/ms-2.1.2.tgz#d09d1f357b443f493382a8eb3ccd183872ae6009"
   integrity sha512-sGkPx+VjMtmA6MX27oA4FBFELFCZZ4S4XqeGOXCv68tT+jb3vk/RyaKWP0PTKyWtmLSM0b+adUTEvbs1PEaH2w==
 
+ms@^2.1.3:
+  version "2.1.3"
+  resolved "https://registry.yarnpkg.com/ms/-/ms-2.1.3.tgz#574c8138ce1d2b5861f0b44579dbadd60c6615b2"
+  integrity sha512-6FlzubTLZG3J2a/NVCAleEhjzq5oxgHyaCU9yYXvcLsvoVaHJq/s5xXI6/XXP6tz7R9xAOtHnSO/tXtF3WRTlA==
+
 multistream@^2.1.1:
   version "2.1.1"
   resolved "https://registry.yarnpkg.com/multistream/-/multistream-2.1.1.tgz#629d3a29bd76623489980d04519a2c365948148c"
@@ -1172,6 +1223,20 @@ pkg@^4.4.9:
     resolve "^1.15.1"
     stream-meter "^1.0.4"
 
+posthog-node@^1.0.7:
+  version "1.0.7"
+  resolved "https://registry.yarnpkg.com/posthog-node/-/posthog-node-1.0.7.tgz#a7a9525eebff23312117e57cff3ddac82afb2262"
+  integrity sha512-KTCwyU+PU1eAQtjy5ZSJ47mrxv2d/mMkxo+vvV5c+YqfE4mBAY1UPEPMv1nElb5Vq0UnxvyQXaUnOn8d8Xr6Eg==
+  dependencies:
+    axios "^0.21.1"
+    axios-retry "^3.1.9"
+    component-type "^1.2.1"
+    join-component "^1.1.0"
+    md5 "^2.3.0"
+    ms "^2.1.3"
+    remove-trailing-slash "^0.1.1"
+    uuid "^8.3.2"
+
 prelude-ls@^1.2.1:
   version "1.2.1"
   resolved "https://registry.yarnpkg.com/prelude-ls/-/prelude-ls-1.2.1.tgz#debc6489d7a6e6b0e7611888cec880337d316396"
@@ -1242,6 +1307,11 @@ regexpp@^3.1.0:
   resolved "https://registry.yarnpkg.com/regexpp/-/regexpp-3.1.0.tgz#206d0ad0a5648cffbdb8ae46438f3dc51c9f78e2"
   integrity sha512-ZOIzd8yVsQQA7j8GCSlPGXwg5PfmA1mrq0JP4nGhh54LaKN3xdai/vHUDu74pKwV8OxseMS65u2NImosQcSD0Q==
 
+remove-trailing-slash@^0.1.1:
+  version "0.1.1"
+  resolved "https://registry.yarnpkg.com/remove-trailing-slash/-/remove-trailing-slash-0.1.1.tgz#be2285a59f39c74d1bce4f825950061915e3780d"
+  integrity sha512-o4S4Qh6L2jpnCy83ysZDau+VORNvnFw07CKSAymkd6ICNVEPisMyzlc00KlvvicsxKck94SEwhDnMNdICzO+tA==
+
 request-progress@^3.0.0:
   version "3.0.0"
   resolved "https://registry.yarnpkg.com/request-progress/-/request-progress-3.0.0.tgz#4ca754081c7fec63f505e4faa825aa06cd669dbe"
@@ -1593,6 +1663,11 @@ uuid@^3.3.2:
   resolved "https://registry.yarnpkg.com/uuid/-/uuid-3.4.0.tgz#b23e4358afa8a202fe7a100af1f5f883f02007ee"
   integrity sha512-HjSDRw6gZE5JMggctHBcjVak08+KEVhSIiDzFnT9S9aegmp85S/bReBVTb4QTFaRNptJ9kuYaNhnbNEOkbKb/A==
 
+uuid@^8.3.2:
+  version "8.3.2"
+  resolved "https://registry.yarnpkg.com/uuid/-/uuid-8.3.2.tgz#80d5b5ced271bb9af6c445f21a1a04c606cefbe2"
+  integrity sha512-+NYs2QeMWy+GWFOEm9xnn6HCDp0l7QBD7ml8zLUmJ+93Q5NF0NocErnwkTkXVFNiX3/fpC6afS8Dhb/gz7R7eg==
+
 v8-compile-cache@^2.0.3:
   version "2.3.0"
   resolved "https://registry.yarnpkg.com/v8-compile-cache/-/v8-compile-cache-2.3.0.tgz#2de19618c66dc247dcfb6f99338035d8245a2cee"